Alarm rings a first time. Thwack! It’s Tuesday. I can snooze for a minute.
…It rings a second time… Ignore.
Phone rings. “Sir your credit card is showing a charge that doesn’t look right.”
And with that statement, you jump out of bed like World War III just started in your bedroom…You start up your computer and you look through your statement to try to verify whether or not you purchased that thing-a-ma-bob. But you can’t remember. Not because you have a bad memory, but because you’ve purchased many thing-a-ma-bobs this month. You check your emails, the stack of receipts and your text messages. Maybe your wife purchased it? But she’s in a meeting all day. Wait! She keeps the list of things she wants to purchase for the month. But its on that bland steno pad that loves to get lost amongst the piles of bills on the table.
You finally give up. “I’d like to cancel my card. I didn’t make that purchase…”
Okay, so maybe your days aren’t this hectic, and your records this scattered, but the rise of technology has left us with a plethora of suitable options for almost any need. However, as we move on, we don’t have a means for consolidating that technology. I mean. I have an Android phone, iPad, Canon 7D, Macbook Pro, and if that’s not enough, I have a scattered amount of music recording equipment. Not to mention the software apps. Oh the SOFTWARE! There’s mobile, social, desktop, cloud, browser, all providing redundancies of other apps that are out there, and adding one or two variations that slightly enhance the usefulness of the app, but segregate our lives even more than originally intended.
Oh, don’t get me wrong! Application makers definitely attempt to consolidate their app within this highly social world, but by doing so, they compromise the functionality and seamless-ness of the app itself. Or they take the opposite path and they make an amazing app that shortcuts in integration.
In this new open source world, app makers tend to make it a point that you use their app solely. I mean, you can definitely integrate their app with social giants such as Facebook or Google, but it doesn’t reconcile the main problem of technology, which is helping to consolidate, organize and optimize the pains and pleasures of every day life. Just as scattered websites lost their battle to Tech Bubble 1.0, scattered apps will lose their battle to Tech Bubble 2.0 with those left standing being the most consolidated apps that didn’t just add to the clusterf*ck of technological growth, but re-implemented and re-engineered the frontier of cloud, web and mobile computing.
But consolidating means much more than unifying the web. It means creating accessibility for each unique person, place or entity to share, manage and live their life without confining them to the constraints of the system itself. Tricky as it may seem, its a plausible feat. But it won’t be easy.
It just needs a little nudge in the right direction.
Thanks for listening to just another guy with just another opinion…